Articles focused on roofing lead generation and business growth.
Your about page is often one of the most visited pages but the least optimized for conversions. A strategic about page that highlights credentials, community ties, and service philosophy can turn skeptics into customers.
Learn why most home service FAQ pages fail to generate leads and how to build one that builds trust, answers objections, and captures search traffic. Includes a step-by-step framework and real examples.
Your website isn't the problem. Your local search strategy probably is.
Roofing customers do not shop for months. They search after a storm, compare three names, and call the one that looks credible fastest. If you are not showing up at every decision point, you are leaving jobs on the table.
Most roofing websites lose insurance claims before the adjuster arrives. Learn the essential website elements that build trust with homeowners and adjusters to win more claim work.
Learn how plumbing companies can earn trust online before the phone rings—through better website design, mobile optimization, social proof, transparency, and content that builds authority with local homeowners.
You know you need service area pages to rank in multiple cities. But Google has gotten smarter. Cookie-cutter pages that just swap the city name can trigger a manual penalty or algorithmic demotion. The good news is that unique, locally relevant content per city is exactly what Google rewards.
Your past customers are your cheapest source of new revenue. Learn 5 strategies to reactivate, get referrals, and build recurring revenue without more ad spend.
Most roofing companies miss leads because they're scattered across channels without a system. Learn the 5 essentials for website optimization, local SEO, and lead conversion.
Everything you need to know about staying compliant with TCPA regulations while using SMS for solar lead follow-up.
